
[2023] Pass Salesforce Marketing-Cloud-Account-Engagement-Consultant Premium Files Test Engine pdf - Free Dumps Collection
New 2023 Realistic Marketing-Cloud-Account-Engagement-Consultant Dumps Test Engine Exam Questions in here
NEW QUESTION # 103
When integrating Marketing Cloud Account Engagement Ultimate edition with Salesforce custom objects, what are two key attributes to ensure seamless custom object integration? Select 2
- A. Campaign or Opportunity record added as a Related Object to the Salesforce custom object
- B. Customized 'Display in Table' values when configuring fields
- C. Salesforce Connector User has 'Read' permission to the custom object
- D. Lead, Contact or Account record added as a Related Object to the Salesforce custom object
Answer: C,D
NEW QUESTION # 104
How many Scoring Categories is it possible to create
- A. 0
- B. 1
- C. 2
- D. 3
Answer: B
NEW QUESTION # 105
An Administrator imported a list of trade show attendees and added them all to the same Marketing Cloud Account Engagement campaign. A few months later, the Administrator wants to pull a one-time list of all of these attendees. How should this be accomplished?
- A. Look for the original list based on the Marketing Cloud Account Engagement campaign
- B. Run an automation rule based on the Marketing Cloud Account Engagement campaign
- C. Run a segmentation rule based on the Marketing Cloud Account Engagement campaign
- D. Run a dynamic list based on the Marketing Cloud Account Engagement campaign
Answer: C
NEW QUESTION # 106
which two considerations should be made when implementing an account-based marketing strategy?
Choose 2 answers
- A. Account-based marketing personalizes experiences for prospects.
- B. Account-based marketing is only a good fit for certain industries.
- C. Account-based marketing completely replaces broad-based marketing.
- D. Account-based marketing can be implemented in stages.
Answer: A,D
NEW QUESTION # 107
The LenoxSoft sales team has received an influx of leads from the Product Interest form. Many of the leads are not located in the United States. LenoxSoft only sells to customers in the United States so the sales team has requested that these inbound leads get qualified based on country before being assigned.
How should they ensure only qualified prospects who submit the form are sent to the sales team as new leads?
- A. Create an automation rule set to match any with the criteria of Product Interest form completed and Country field equal to United States with an action to assign prospects.
- B. Create an automation rule set to match all with the criteria of Product Interest form completed and Country field equal to United States with an action to assign prospects.
- C. Add a completion action to the Product Interest form to assign prospects only if their Country field is United States.
- D. Add a completion action to the Product Interest form to assign prospects, then have sales users delete those not in the United States.
Answer: B
NEW QUESTION # 108
LenoxSoft wants to add 50 points to the scores for prospects who attended a webinar last month. How would you advise them to accomplish this?
- A. Create a new automation rule.
- B. Create a new segmentation rule.
- C. Add a completion action to the form the prospects completed to register for the webinar.
- D. Select all prospects in the webinar attendees table and use the table action at the bottom to add to their scores.
Answer: A
NEW QUESTION # 109
Select three available Marketing Cloud Account Engagement Editions
- A. Marketing Cloud Account Engagement Ultimate
- B. Marketing Cloud Account Engagement Advanced
- C. Marketing Cloud Account Engagement Plus
- D. Marketing Cloud Account Engagement Growth
- E. Marketing Cloud Account Engagement Standard
- F. Marketing Cloud Account Engagement Professional
Answer: B,C,D
NEW QUESTION # 110
Which activity appears on a prospect's record when they submit a Marketing Cloud Account Engagement form named 'Contact Us' that resides on a Marketing Cloud Account Engagement landing page?
- A. Marketing Cloud Account Engagement Successfully submitted the "Contact Us" landing page and form
- B. Marketing Cloud Account Engagement Successfully submitted the "Contact Us" landing page.
- C. Nothing will display
- D. Marketing Cloud Account Engagement Successfully submitted the "Contact Us" form
Answer: D
NEW QUESTION # 111
LenoxSoft wants to quickly identify sales-ready leads from a list of prospects that came by their booth at a recent event. How should their engagement program be structured?
- A. Send the least targeted content first, followed by more targeted content
- B. Send five emails exactly seven days apart, without any following steps
- C. Send emails using dynamic content based on prospect account fields
- D. Send highly targeted content first, followed by less targeted content
Answer: C
NEW QUESTION # 112
LenoxSoft has two business units (BUs): one that operates in France and another that operates in the United States. Salesforce users speak the language that aligns to their BU, and have Salesforce user profiles specific to their respective BU (ex. "France Marketer").
What steps should the Marketing Cloud Account Engagement administrator take to align the Marketing Cloud Account Engagement user interface with the Salesforce user interface?
- A. Create Marketing Cloud Account Engagement users manually and set each user's language preference based on the BU and language they speak.
- B. Create Marketing Cloud Account Engagement users by importing them into Marketing Cloud Account Engagement with their language preferences included in the CSV import file.
- C. Create Marketing Cloud Account Engagement users through Salesforce User Sync in each BU and allow the user's language to be inherited from Salesforce.
- D. Create Marketing Cloud Account Engagement users manually and allow each user's language to be inherited from the BU's language preference in Account Settings.
Answer: C
NEW QUESTION # 113
LenoxSoft sends a list email to the "2019 Tradeshow" list, and does not use a suppression list. The next day, an account manager wants to know why his prospect did not receive the email even though they were a member of the list.
What could have prevented this prospect from receiving the list email?
- A. The prospect was no longer a member of the "2019 Tradeshow" list used for the email send.
- B. The Dedicated IP address was not warmed up appropriately before the email was scheduled.
- C. A second prospect with the same email address received the email under "allow multiple prospects with the same email address.'
- D. The prospect already received the email already received another Marketing Cloud Account Engagement email within the past business day, based on the account's business hours.
Answer: C
NEW QUESTION # 114
LenoxSoft wants to notify the US East region and the US West region of the companies visiting the LenoxSoft website each day, whether or not a person has ever been identified by an email address.
How should this be set up?
- A. Configure Users > Send starred prospect activity alerts by owner
- B. Configure Users > Send Salesforce Engage report emails by team
- C. Configure Users > Send daily visitor activity emails by state
- D. Configure Users > Send daily prospect activity emails by owner
Answer: C
NEW QUESTION # 115
LenoxSoft recently enabled Marketing Cloud Account Engagement Campaign Influence Attribution Models in Salesforce. They want to understand which campaigns their prospects are interacting with right before an opportunity closes.
Which Campaign Influence Attribution model should they reference to understand this?
- A. Salesforce Model
- B. First Touch Model
- C. Last Touch Model
- D. Even Attribution Model
Answer: C
NEW QUESTION # 116
Select all available User Email Preferences
- A. Send daily prospect activity emails (for my prospects)
- B. Send starred prospect activity alerts
- C. Send daily prospect activity emails (for all prospects)
- D. Send an email when a prospect is assigned
- E. Send monthly inactive automations report email
- F. Send weekly search marketing email (sent on Mondays)
- G. Send weekly search marketing email (sent on Fridays)
- H. Send weekly inactive automations report email
- I. Send daily visitor activity emails
- J. Send daily visitor assignment emails
- K. Send daily prospect assignment emails
Answer: A,B,C,D,E,F,I,K
NEW QUESTION # 117
Administrators can reset passwords for users
- A. True
- B. False
Answer: A
NEW QUESTION # 118
What is critical in achieving good email deliverabillty?
- A. Sending email through dedicated IP
- B. Having a text only version of email content
- C. Setting up email authentication
- D. Using personalization in email content
Answer: C
NEW QUESTION # 119
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