Exam Name: Oracle Data Management Platform Cloud 2017 Implementation Essentials
Certification Provider: Oracle
Corresponding Certification: Oracle Marketing Cloud
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- Total Questions: 75
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Oracle 1z1-952 Exam Overview:
| Certification Vendor: | Oracle |
|---|---|
| Exam Name: | Oracle Data Management Platform Cloud 2017 Implementation Essentials |
| Exam Number: | 1Z0-952 |
| Exam Duration: | 120 minutes |
| Passing Score: | 66% |
| Available Languages: | English |
| Certificate Validity Period: | Retired, no longer available |
| Real Exam Qty: | 75 |
| Related Certifications: | Oracle Customer Experience (CX) Cloud Oracle Marketing Cloud |
| Exam Price: | $245 USD |
| Exam Format: | Multiple Response, Multiple Choice |
| Recommended Training: | Oracle University DMP Implementation Training |
| Exam Registration: | Oracle University Exam Page Pearson VUE Registration |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored or onsite at Pearson VUE testing centers (retired) |
| Pre Condition: | No mandatory prerequisites; recommended familiarity with Oracle DMP and marketing cloud solutions |
| Official Syllabus URL: | https://education.oracle.com/pls/web_prod-plq-dad/db_pages.getpage?page_id=5001&get_params=p_exam_id:1Z0-952 |
Oracle 1z1-952 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Reporting & Analytics | 15% | - Funnel, audience, and container reports - Sampled vs unsampled reports - Media analytics execution - Site hits and inventory trend reports |
| Topic 2: API & Data Activation | 15% | - Configure API integrations - Second-party data listings - App partner configuration - API access and authentication |
| Topic 3: Implementation & Configuration | 20% | - Containers and tag types - BlueKai CoreTag and pixel types - Implementation stages and tasks - Testing and validating containers |
| Topic 4: Taxonomy & Classification | 15% | - Permissioning and governance - Self-classification rules and categories - Review and update taxonomies - Taxonomy design and best practices |
| Topic 5: Identity Mapping & Audience Management | 15% | - Create and manage audiences/segments - Oracle ID Graph functionality - Look-alike audience modeling - Link and exclude segments |
| Topic 6: Data Ingestion & Sources | 20% | - Ingestion methods and processes - Server-side data transfer: real-time vs batch - Data types and sources - Third-party data procurement and billing |
1z1-952 Exam FAQ: Fresh Answers for a Fresh Exam
The Oracle Data Management Platform Cloud 2017 Implementation Essentials exam contains 75 to complete within 120 minutes. Timed simulation in the ITCertMagic Desktop Test Engine teaches that rhythm before exam day does.
Three versions of the same study materials: a printable, expert-prepared PDF with free demo download and instant access; a Desktop Test Engine for Windows with customizable simulation and timed modes that works offline; and an Online Test Engine for any browser on Windows, Mac, Android, and iOS with test history and performance review. All 75 practice questions are identical across versions. Every purchase includes 365 days of free updates, a 50% renewal discount afterward, and unlimited computer installations.
The official Oracle Data Management Platform Cloud 2017 Implementation Essentials outline defines 6 domains. The leading three are Implementation & Configuration (20%), Data Ingestion & Sources (20%), and Taxonomy & Classification (15%). The full list is in the topics section above, and ITCertMagic's 75 practice questions cover each one.
The Oracle Data Management Platform Cloud 2017 Implementation Essentials exam requires 66% to pass, and registration costs $245 USD. A failed attempt means paying the same fee again — a readiness check with the ITCertMagic engines before booking is the cheaper option.
The 1z1-952 exam is a Oracle certification exam validating the Oracle Data Management Platform Cloud 2017 Implementation Essentials syllabus shown above. It belongs to these credential paths: Oracle Marketing Cloud, Oracle Customer Experience (CX) Cloud. Candidates in 2026 keep up with it using ITCertMagic's 75 practice questions, available as a printable PDF, a Windows Desktop Test Engine, and an Online Test Engine — three versions of the same materials.
ITCertMagic issues a full refund if you take the Oracle Data Management Platform Cloud 2017 Implementation Essentials exam within 60 days of purchase and do not pass. The policy does not apply if the exam is taken within 3 days of purchase, if the exam was never actually taken, or to free materials or expired orders, and the candidate name must match the payer name. Submit a scan of your enrollment slip and the official Score Report PDF within 2 days of the exam; claims are processed within 7 days. Alternatively, exchange for two free exam products of equal value and keep your original update service. Orders arrive by email within 1 minute — contact support if nothing arrives within 2 hours.
No mandatory prerequisites; recommended familiarity with Oracle DMP and marketing cloud solutions Since requirements change over time, confirm the latest on the official Oracle exam page before scheduling.
Oracle recommends these training resources for the Oracle Data Management Platform Cloud 2017 Implementation Essentials exam:
Follow the training with steady self-testing — the 75 practice questions from ITCertMagic help you apply theory and fill any gaps the training leaves.
Online proctored or onsite at Pearson VUE testing centers (retired) Register for the Oracle Data Management Platform Cloud 2017 Implementation Essentials exam through these official channels:
After booking, ITCertMagic delivers your practice questions within 1 minute — preparation starts the same day.
Oracle Data Management Platform Cloud 2017 Implementation Essentials Sample Questions:
You have requested support from a Taxonomy Consultant to advise your client on taxonomy structure and assist in categorizing raw data into the taxonomy.
Which stage of implementation are you currently working through with your client?
- A. Data Scoping
- B. Data Ingestion
- C. Operational Rollout
- D. Discover
- E. Data Classification
Correct Answer: D 🗳️
Which of the following strategies exhibits Oracle DMP data scoping best practices?
- A. Collect and store only online interactions, as the DMP is an online platform.
- B. Collect all data, regardless of granularity, to manage it within the DMP.
- C. Collect strategic data points, designed to identify customer engagement.
- D. Collect only personally-identifiable information, to correlate it within the DMP.
Correct Answer: C 🗳️
Your customer must produce a report that shows tag fire counts with the following requirements:
* History - past 7 days
* Aggregation - daily
* Dimensions in specific order: Country, Container Name, Container Type Which is the correct set of steps you should perform in order to produce this report?
- A. Go to Report and then Container Hits. Select Date Range as "Past Week". Click "Export".
- B. Go to Report and then Tag Hits. Select Date Range as "Past Week". Click "Export".
- C. Go to Report and then Site Hits. Click on "Create New". Select Date Range as "Past 7 days". Select Interval as "Daily". Check Name, Type, and Country dimension checkboxes. Hit the "Run" button.
- D. Go to Report and then Site Hits. Click on "Create New". Select Date Range as "Past 7 days". Select Interval as "Daily". Check Name, Type, and Country dimension checkboxes. Specify the Dimension Column Order as Country Name, Site Type, and Site. Hit the "Run" button.
- E. Go to Report and then Site Hits. Click on "Create New". Select Date Range as "Past 7 days". Select Interval as "Daily". Specify the Dimension Column Order as Country Name, Site Type, and Site. Hit the
"Run" button.
Correct Answer: D 🗳️
To support your client with taxonomy management, you suggest that they define owners and a regular schedule for key taxonomy maintenance.
Which four options must they define? (Choose four.)
- A. Benefit
- B. Current State
- C. Strategy
- D. Classification Rules
- E. Use of Categories
- F. Update Frequency
Correct Answer: A,B,C,F 🗳️
You are working with a client to help guide their seat governance structure. After discussing their company policies and procedures, you discover that each region follows its own protocols, operations are for the most part independent and they might benefit from discretionary data-sharing between regions.
Based on what you have learned, which seat governance option should you recommend?
- A. Global DMP nerve center
- B. A single seat shared by all regions
- C. Horizontal regional empowerment
- D. Full agency control
- E. Global template with local nuances
Correct Answer: B 🗳️
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