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Retakes are where exam budgets go to die: the MCAE-Con-201 fee is charged in full every single time. The Salesforce Certified Marketing Cloud Account Engagement Consultant practice questions from ITCertMagic cost far less than one retake and aim to prevent it.
Salesforce MCAE-Con-201 Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Certified Marketing Cloud Account Engagement Consultant |
| Exam Number: | MCAE-Con-201 |
| Exam Duration: | 105 minutes |
| Exam Price: | USD 200 |
| Real Exam Qty: | 60-65 |
| Available Languages: | English |
| Certificate Validity Period: | 2 years |
| Passing Score: | 68% |
| Exam Format: | Multiple select, Multiple choice |
| Related Certifications: | Salesforce Certified Marketing Cloud Account Engagement Administrator Salesforce Marketer Certification |
| Recommended Training: | Account Engagement Consultant Certification Prep Market to Your Customers with Account Engagement |
| Exam Registration: | Salesforce Certification Portal Kryterion Webassessor |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored or onsite testing center |
| Pre Condition: | Salesforce Certified Marketing Cloud Account Engagement Administrator certification; 6+ months of experience implementing or consulting on Account Engagement solutions |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/marketing-cloud-account-engagement-consultant |
Salesforce MCAE-Con-201 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Automating Business Processes | 17% | - Select appropriate automation tools - Design engagement programs and sequences - Build lead nurturing and campaign workflows |
| Sales Emails and Alerts | 6% | - Configure Sales Emails and Alerts features - Maximize sales and marketing alignment |
| Reporting, Metrics, and Analytics | 12% | - Interpret results and recommend improvements - Configure and customize reports and dashboards - Define relevant KPIs and metrics |
| Evaluation | 17% | - Analyze business requirements and recommend solutions - Design strategies to identify customer needs - Assess existing infrastructure and marketing maturity |
| Email Marketing | 10% | - Apply email marketing standards and best practices - Ensure deliverability and compliance - Optimize email content and performance |
| Personalizing the Prospect Experience | 8% | - Design personalized interactions - Recommend engagement enhancements - Implement consent and preference management |
| Account Configuration | 16% | - Technical setup and architecture planning - Data migration and integrity maintenance - Usage governance and permission strategies |
| Lead Management | 14% | - Design lead generation strategies - Configure lead routing and handoff processes - Implement scoring and grading models |
Everything Candidates Ask About Salesforce Certified Marketing Cloud Account Engagement Consultant
Salesforce Certified Marketing Cloud Account Engagement Consultant is an official Salesforce certification exam, registered under the code MCAE-Con-201. Passing it awards the Salesforce Certified Marketing Cloud Account Engagement Consultant certification, a credential at the Professional level. It also connects to Salesforce Certified Marketing Cloud Account Engagement Administrator, Salesforce Marketer Certification. Successfully passing matters to every candidate because the credential keeps working for your career long after exam day.
You will answer 60-65 questions within 105 minutes on the Salesforce Certified Marketing Cloud Account Engagement Consultant exam. That combination rewards candidates who practiced under realistic timing, so make timed sessions in the ITCertMagic engine a daily habit; one to two hours a day is enough when every minute rehearses the real thing.
Salesforce Certified Marketing Cloud Account Engagement Consultant requires 68% to pass, and official registration costs USD 200. Since every retake charges USD 200 again, diligent daily practice is the cheapest strategy available. Let your ITCertMagic practice scores confirm readiness across several consecutive sessions before you book.
Salesforce recommends the following training for Salesforce Certified Marketing Cloud Account Engagement Consultant candidates.
Training broadens your technology knowledge; the 261 practice questions in the ITCertMagic MCAE-Con-201 package sharpen it into exam-day scoring ability.
Sign-up for Salesforce Certified Marketing Cloud Account Engagement Consultant runs through the official channels below.
One logistics note: the exam is delivered Online proctored or onsite testing center.
Salesforce Certified Marketing Cloud Account Engagement Administrator certification; 6+ months of experience implementing or consulting on Account Engagement solutions
Vendor requirements do change, so verify the current conditions before registering on the official exam page.
The Salesforce Certified Marketing Cloud Account Engagement Consultant blueprint covers 8 domains, with the largest being Email Marketing (10%), Account Configuration (16%), and Reporting, Metrics, and Analytics (12%). The full topic list is above on this page; it tells you exactly where your daily hour or two earns the most marks.
Yes, download the free demo of the Salesforce Certified Marketing Cloud Account Engagement Consultant questions before deciding, and read former customers' comments for an independent verdict. After purchase, new versions download free for one year, and when your product expires you can extend the update service at a 50% discount. Returning customers also enjoy bountiful discounts on future exams.
Your purchase carries a 100% money-back guarantee with defined conditions. Take the Salesforce Certified Marketing Cloud Account Engagement Consultant exam within 60 days of purchase; if you fail, you may claim a full refund, provided the exam matches your product. Attempts within 3 days of purchase are ineligible, as are downloaded-but-unused products, free materials, and expired orders; the candidate name must match the payer name. Submit a scanned enrollment slip and the official Score Report PDF within 2 days of the exam, and claims are processed within 7 days. Alternatively, exchange for two other exam products of equal value, free, with your original purchase keeping its update service.
Delivery is instant: download upon payment, with an email copy arriving within one minute. If nothing arrives within 2 hours, check spam and contact our 24/7 agents, who solve problems with infinite patience. Installation is unlimited across your computers.
Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:
One of LenoxSoft's goals is to effectively use engagement studio programs to continuously reengage cold leads until they become active. To do so, the marketing team needs to build a list of cold prospects.
What is the optimal use case to segment these prospects?
- A. Run a Dynamic List where the criteria is "Prospect Time Last activity Days ago is greater than 90".
- B. Run a Segmentation rule where the criteria is "Prospect Time Last activity Days ago is greater than 90 days".
- C. Run a Dynamic List where the criteria is "Prospect Time Created Days ago is greater than 90".
- D. Run an Automation rule where the criteria is " Prospect Time Last activity Days ago is greater than 90 day."
Correct Answer: C 🗳️
Which three Marketing Cloud Account Engagement asset types allow for embedded advanced dynamic content?
Choose 3 answers
- A. Content Files
- B. Layout Templates
- C. List Emails
- D. Social Posts
- E. Landing Pages
Correct Answer: D 🗳️
How should the system administrator configure the account to provide specific users the ability to easily navigate across business units (BUs) to access assets in both regions?
- A. Create each user in a single BU > Create a folder with the exact same name > Associate assets that are needed across regions to the folders that share names across BUs
- B. Create each user in both BUs > Map the same CRM username > Guide those users to find assets by navigating across BUs using the business unit switcher in the Marketing Cloud Account Engagement Classic App
- C. Create each user in a single BU > Create an asset with the exact same name in each BU > Ensure the users have access to one of the assets that share names across BUs
- D. Create each user in both BUs > Map the same CRM username > Guide those users to find assets by navigating across BUs using the business unit switcher in the Marketing Cloud Account Engagement Lightning App
Correct Answer: D 🗳️
There are a number of unassigned prospects in the Lenoxsoft database that have not been active in more than
60 days. An automation rule is set to assign prospects once they reach a score of 100. What automatic workflow can be created to prevent them from getting assigned?
- A. Create a completion action based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.
- B. Create an automation rule based on the prospects time to adjust their score to 0 if they haven't been active in 60 days
- C. Create a dynamic list based on the prospects time to adjust their score to 0 if they haven't been active in
60 days. - D. Create a segmentation rule based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.
Correct Answer: B 🗳️
A Marketing Cloud Account Engagement administrator just created scoring categories for each product line.
Assets from Folder A are aligned to Scoring Category A, and assets from Folder B are aligned to Scoring Category B.
What action should the admin take to ensure the sales team can view this new category score for each lead or contact?
- A. Add the Marketing Cloud Account Engagement Category Score related list to the lead and contact page layouts in Salesforce.
- B. Assign the Marketing Cloud Account Engagement Category Scoring permission set to the sales user's profile in Salesforce.
- C. Replace the Score field with Category Score fields on lead and contact page layouts in Salesforce.
- D. Share both Folder A and Folder B with the sales users" records in Marketing Cloud Account Engagement.
Correct Answer: A 🗳️
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