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Google Display Exam Practice Test Sample Questions:

1. Where can your ad NOT be shown with a Promoted Video if you do not live in the US?

A) Search results pages
B) Browse pages
C) The Google Display Network
D) Homepage

2. Carl has created a new company that provides language translation services for English-speaking people in France. Carl would like to create a Google AdWords that would address people that need his service. Which one of the following targeting options would be the best for Carl?

A) Carl should target either France or display his ad in English - he cannot do both.
B) Carl should target the country of France and display his ad in English.
C) Carl should target France, write the ad in French, and allow Google to translate the ad.
D) Carl should target the country of France and target the language of English.

3. Which of the following is a tool that helps you measure conversions and also helps you to identify how effective are your AdWords ads and keywords for you?

A) Wonder wheel
B) Google analytics
C) AdWords conversion tracking
D) AdWords Display ad builder

4. You are a consultant for the HKQ Company. They have hired you to help them create videos for YouTube. You advise them that one strategy they should consider is to use a promoted video for YouTube. Which one of the following is the best description of a promoted video?

A) A promoted video is a video that YouTube will promote to its users.
B) The promoted videos are an advertising solution that allows YouTube users, partners, and advertisers to promote their video content across YouTube and the Google Content Network.
C) A promoted video is a paid video placement on YouTube.
D) Users on YouTube will vote on a promoted video by choosing "like" or "dislike" buttons.

5. Google has some very specific recommendations for planning a display campaign. According to Google, what is the top recommendation for planning an effective display campaign?

A) Create your custom display ad.
B) Set your bids and budget.
C) Identify your goals.
D) Find your target audience.

Solutions: